Melt 🍦
Ever had a stroll around a park, craving a Mr Whippy, hoping the ice cream van is on its way? Melt puts that right. It's the top ice cream van finder app on the market, taking you directly to the nearest treats in real time. Are you a Flake fanatic or a Screwball enthusiast? Melt is there to make the guesswork stop and deliver soft-serve heaven to your door.
Screen 1: Map View (Home Page)
This is Melt central. Live van locations show up on an interactive map, with distance, hours open, and travel. It's designed for speed and simplicity, so you'll immediately know whether or not there is a van near you if you're somewhere new or out with friends. The filter bar helps narrow down your search based on preferences (e.g., vegan-friendly vans, sundaes, or even by van name if you’ve got a fave). The “Notify Me” feature is perfect for setting alerts when vans are close to your selected park or location.
Screen 2: Van Profile (Menu + Info)
Tap on any van icon, and you’re taken to their profile. This screen shows everything you would ever want to see: the entire menu of the van (with prices), opening hours, distance, and estimated time of arrival to your destination. They also have a "Notify Me" button for when they enter a range and a "Set Location Alert" toggle for your favorite chill spots. This page exists so that users can make quick, informed choices on what to purchase before the van even arrives because no one wants to hold up the line debating sauce flavors.
Part of screen 2 - Reviews + Ratings Page
This page gives users the chance to rate vans and read feedback from others. It’s there to build trust, support great vendors, and keep quality high. Did someone say they do the best strawberry ripple? Or that they’re stingy with Flakes? You’ll know here. It’s also a great way to discover hidden gem vans in your area and avoid the dodgy ones. Community-based reviews help make Melt more reliable and user-driven.
Melt is more than an app, it's a valentine for spontaneous summer cravings, park gatherings, and sweet little moments. It's the go to app for anyone who's ever stood by their window, holding their breath, hoping to catch that ice cream van melody.
The branding side of this was super fun. I researched what your typical colours would look like when typing ice cream truck and took a lot of imagery and visuals from the Ice-Cream music video by BLACKPINK and Selena Gomez. I saw a lot of baby pinks and baby blues.
When it came to the name, Ireally wanted a one-word name, something punchy like Uber or Bolt and looked at adjectives associated with ice-cream and thats where Melt came from!