"That's not horror." A phrase I hear quite a bit given my corner of expertise and promotion. Who and/or what determines genre?
Usually, this is where I put my opinion, but I am genuinely more interested in yours. Who determines genre of film/TV?
Is it the audience? The consumer of art who takes from it what they may.
Is it the creator? The person or persons who created a work of art with a specific intention.
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