We design rewards to encourage members to share knowledge, experience, and passion, often asking you to do so via your connected social profiles. 

But some members have a more specific purpose for their social media, especially aspiring creators who are trying to build a following focused on one form of content. If that’s you, submitting to lots of rewards can cause your social channels to appear disjointed. 

Some members are embracing this by launching new variety channels, while others choose to remain focused on their niche. 

So this week, let’s talk about this conundrum. Do you face it and if so how have you solved it? Do you prefer to remain focused on a few core communities, or do you try to engage as widely as possible? How do you ensure your submissions - viewed off-platform - align with what your followers want? What other factors affect your decision on when to submit to a reward and when not to? What can we do to help?