Analyse a successful content creator for $6!

Although I’ve mentioned this channel before, I’m analyzing it from a fresh perspective today. The channel in question is @nascompares, a comprehensive platform that includes YouTube videos, written articles at nascompares.com, and even a Discord community.

Robbie, the main figure behind this brand, exemplifies how deep passion for a niche subject can establish you as the #1 expert and help you build a substantial media presence. Network attached storage and similar file storage and network devices might not be everyday topics of discussion, but this niche focus has allowed Robbie to create his own media 'empire.'

From my observations, no other media covers these products with the same level of expertise. Over time, Robbie has built a robust foundation for a tech community. Here are the main takeaways:

• Niche Focus: Specializing in niche products can be highly rewarding if you are an expert and genuinely passionate about the subject.

• Understanding Your Audience: Robbie's audience includes prosumers, tech geeks, and engineers who prefer in-depth exploration of topics - hence, the prevalence of lengthy articles and videos over 60 minutes.

• Diverse Content Strategy: The combination of news coverage (timely but short-lived), reviews (relevant for 3-5 years due to product life cycles), and philosophical discussions (enduring relevance) ensures a steady stream of engagement. inline(903x379):

• Targeted Audience: Though smaller, Robbie’s audience is highly relevant to the niche. A NAS manufacturer would likely see a higher conversion rate from a review on this channel than from a broader tech channel like @mkbhd, despite his 18.7 million subscribers - and at a lower cost. This illustrates the tight bond niche channels can develop with brands. inline(886x260):

• Monetization: While I don’t have specific revenue figures for NasCompares, it’s evident that Robbie utilizes multiple revenue streams including referral links, advertisements, potentially paid reviews, product recommendations, daily deals, Patreon, and tips.

By studying @nascompares, content creators can learn the importance of specialization, understanding their audience, and diversifying their content and revenue streams to build a successful and sustainable platform.

To me it would have to be a pokemon go content creator called Poke Daxi

Pokemon go is one of those games where it has now turned into an entirely event based game where there are real life time based events that impact what pokemon spawn in the game and what shiny pokemon you can get. Usually this can be pokemon hatching in eggs, maybe spawning in raids or wild encounters and over time with these events comes the addition of new pokemon that haven’t been added to the pool of pokemon in the game! Also old pokemon can be added which can be shiny. Pokemon go players are always after the new shiny pokemon and Poke Daxi does an absolutely great job by staying on top of all the events that get added to the game. He creates videos which dissect all the new information, he creates infographics which allow you to see all of the new pokemon added and all of the new shiny rates!

And best of all he gives you tips and trick on how to maximise playing during that event. I always watch his youtube videos about the new pokemon go events

Maximilian DoodProbably not the first person when you think about gaming personalities on YT or Twitch but ask anyone remotely interested in Fighting Games or the FGC and they will be able to tell you about this hype beast.

Max is the definition of old school veteran bringing forth knowledge to the new blood. Having grown up during the decline of the Arcades: Max cut his teeth on Marvel vs. Capcom 1, Killer Instinct, Fatel Fury, Garou: Mark of the Wolves, and of course, Street Fighter. Taking that knowledge he begins to make a series of educational comedy skits called Assist Me where he will talk you through the ins and outs of a character (whilst that character visits him). The series was cheesy but still showed off some impressive production quality and also clearly displayed Max's love for fighting games.

I think it really is his passion for games that you can see come through in his twitch streams and videos. Some of his best performing videos are: ranking every super, or ranking every costume and I can why. It's Max reacting to the something in game but then adding some context and commentary on why it was good and what it is referencing. Again like an old school veteran providing pearls of wisdom to the younger generation.

MiawAug is a well-known content creator from Indonesia, recognized for his engaging videos and diverse content. As someone who has built a strong following, he offers a mix of gameplay, commentary, and personal insights that resonate with a wide audience.

One of the reasons I admire MiawAug is his ability to maintain a genuine and relatable presence. His content is not only entertaining but also reflects a sense of authenticity that draws viewers in. Whether he's exploring new games, sharing his reactions, or interacting with his audience, there's a sense of enthusiasm and passion that comes through.

Another aspect that I appreciate about MiawAug is his versatility. He creates content across different genres, from gaming to vlogs, providing a refreshing variety that keeps his channel dynamic. This adaptability contributes to his wide appeal, as he can connect with a diverse audience.

Moreover, MiawAug's engagement with his fans is commendable. He frequently interacts with them through live streams, comments, and social media, creating a sense of community around his content. This level of interaction helps build a loyal fan base and fosters a positive environment for viewers.

Overall, MiawAug's content is both entertaining and inspiring, making him a standout creator in the Indonesian content scene. His genuine personality, versatility, and strong connection with his audience are some of the key reasons why I consider him one of my favorite content creators.

Im going to have to go with RED LETTER MEDIA. Its easy maybe to pick the most popular highly successful creators. And usually but not always they all use the same tactics to drive those views such as suggestive thumbnails, short form content and reactions.

The channel i have chosen is 5 middle aged guys who review movies but have a sub channel aimed at reviewing really bad movies. Do they use short form content ? No. DO they use click bait ? no Trends, Styles, popularity ? No. Are their videos reasonable lengths? No .. often over an hour! So why so popular !

They target a large group of people who just enjoy watching middle aged guys get together and have a good time watching films and drinking beer. They edit the videos well, and showcase a lot of hilarity from bad films. They also know the film industry well and spend length showcasing hidden gems from the past. There is a level of nostalgia from watching vhs from your childhood with their channel. And as long as films from the 80's 90's and 2000's dont run out. they can keep on going and going ! they currently have 1.52 million subscribers. They inspire creators to not follow all the youtube trends, and just get out there and create what you love.