The total global social media population is now about 5.17 billion. Trying to find your brand’s specific social media target audience from that enormous number of people can feel a bit overwhelming.
I'm no creator but I am revamping my social accounts, so I wondered if you had any tips for growing channels?
Learning who your audience is and what they’re looking for on social channels is the only way to stand out from the crowd. Narrowing your approach helps you build meaningful relationships with the people most interested in your brand.
Have you researched and defined your target audience or do you take the Field of Dreams approach...build it and hope!
Instagram and Twitter are my preferred (non-JA!) platforms, but I'd like to get to grips with TikTok!
All advice is welcome, and thanks in advance 😊
Created at . Page last updated at .