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Film & TV

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Camilaviloria04

1. Exclusive Content: Offer exclusive material, such as interviews with the cast, behind the scenes or cut scenes, to attract fans. This can be through social media or an official website. 2. Social Media Campaigns: Use platforms such as Instagram, Twitter and TikTok to create hype. Create challenges, specific hashtags, or filters related to the movie or show that encourage users to participate. 3. Influencers and Brand Ambassadors: Collaborate with influencers who are fans of your genre. Your support can help us reach broader and more diverse audiences. 4. Live Events: Organize exclusive screenings, live interviews or Q&A with the cast. This can generate attention and excitement around the launch. 5. Contests and Sweepstakes: Hold raffles or contests in which participants have the opportunity to win merchandise related to the film or program, such as posters, t-shirts, or even tickets to premieres. 6. Interactive content: Create quizzes, surveys, or even apps that allow fans to interact with the story or characters, increasing their emotional investment in the plot. 7. Intriguing Teasers: Release trailers and teaser trailers that leave the audience wanting more. Intrigue can be a powerful tool to generate conversation. 8. Collaborations and Partnerships: Make alliances with other brands or events that share a similar audience. This can expand your reach and attract new followers. By implementing some of these strategies, you can increase visibility and excitement around your favorite movie or TV show.

TrialByStory's avatar
TrialByStory

My 'favorite' show varies at any given moment. But one that frequently rotates into that top spot is Leverage sequel/revival series Leverage:Redemption which conveniently enough is wrapping up production on a new season right about now. So I think it's a great show to propose a big publicity stunt for.

Recently we've seen the advent of these 3D style billboards on the corner of buildings, and I think this is the perfect place for what I have in mind.

https://www.youtube.com/embed/RSLcl9tCm6A?feature=oembed

Like the video above, the core of the plan is a simple animation. In this case it would be something like a bank vault being cracked by a small group of masked individuals. One person sets up a drill while another goes to work on a keypad and the third keeps watch. The vault opens and they retrieve some object that was on a dais inside, then flee the scene as red alarm lights start flashing, by climbing ropes off the top of frame. Then the vault door slams shut and after a flicker of static the series title card is displayed.

That's not that big of a stunt, but there's a twist. Several times a day, when the thieves climb out of frame three actors appear on top of the billboard. They pull off their masks and two of them prepare ropes to climb down while the third appears to mess with somekind of control unit for the billboard, seemingly causing the flicker of static before all of them climb down to street level and casually jog away from the building, one of them carrying the macguffin that was in the vault on-screen.

I think it's a fun set piece that has the potential to get attention across social media, and it's very on theme with the show.

Evoflash's avatar
Evoflash

For the upcoming release of Gladiator 2 I would suggest an initiative to include the public in the soundtrack.

Recall the original film - Gladiator - and it's shivers-down-the-spine moment when the Colosseum crowd all chanted "MAXIMUS! MAXIMUS!"...imagine if that sound was comprised of 50,000 combined submissions of fans who recorded themselves chanting "MAXIMUS!". So this time, fans are asked to chant a specific name - obviously no plot spoilers, using an app on phone. These are then submitted to the film company who using technical wizardry and genius combine the submissions and process to form a crowd chanting whatever it is they were asked to chant.

Fans then get to go to the film and tell everyone "see that bit! I'm there! That's me chanting!". Free enthusiam!

Makster's avatar
Makster

Little Shop of Horrors
As part of our comfy/homey evenings, my partner and I have been watching older movies so we can see their cultural relevance which lead me to explain Audrey II and Little Shop of Horrors.

Based on the musical of the same name, it tells the story of a timid but kind florist that receives an usual plant that seems to talk, sing, and communicate but its food is BLOOD! More of a romanic/horror/comedy/musical - it has been a cult classic for many music lovers including myself.
Sticking to the theme of Seymour feeding or should I saw 'Donating' blood to Audrey II my marketing campaign combines this with the human need for Blood

Little Shop of Horrors: Blood Donation Drive/ Centre
Blood donation is so incredibly important for the healthcare industry and it was partly inspired by my partner's job as a nurse.
A blood donation centre can be re-worked into the florists from Little Shop with the attendance dressed up as characters such as Seymour, Audrey, Green Chorus, but maybe we'd skip the dentist though Orin can keep that sweet leather jacket.

I think this is a fun way of getting more people to donate, highlight the importance of blood donation, and hopefully get a few more return doners as well!

Shovel's avatar
Shovel

Charlie and the Chocolate Factory

This is one of my all Time favourite films so As a marketing stunt h would utilise some stuff we’ve already seen and elevate it more.

So of course we have to do the golden tickets where you can win a trip to a chocolate experience. Only to be met with the joke of an experience we all saw break the internet a couple of months ago in Glasgow?! There would then be a really terrible backdrop from Amazon and behind it there’s a door. You go through but the room is pitch black and you can hear a waterfall. Someone then guided you to sit down, and when the lights are on your sat in like a small open top boat but your just in a random stream of water. The boat then moves through a dark tunnel and you see the inside of the factory but fully kitted out exactly how you’ve imagined it with edible cups and the water turning in to chocolate!

For social media you would post about the bad experience first to hook people in then surprise them with what you got instead. You can sell tickets to experience it but the only possible way to buy a ticket is to get the chocolate bars only available when you go and watch the film at the cinema!

FirestormGamingTeam's avatar
FirestormGamingTeam

With the new Gladiator film coming, I think a huge event in Trafalgar Square would be cool, so a few things listed below

  1. "Maximus" makes an appearance to help hype fans up.

  2. A few "gladiator" events in the square such as "fights" etc.

  3. A cosplay i.e. actors coming in as the "emperor" and greeting the fans.

  4. A display of the weapons and props that are used in the film on display in glass cases.

  5. People can take pictures of some waxworks of previous gladiator actors and current ones.

  6. Competitions of gladiator-themed things to win tickets to premiers etc.

Basically a fun family day out designed to hype the film and give people a nice day out.

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