https://www.youtube.com/embed/JCsaGVpHHDY?feature=oembedOver 9 years ago Frontier opened up a competition to allow players to suggest and then vote for a new rare item to be added to the game. This sparked many zany and crazy ideas and then a very heated and passionate vote took place.
The Hutton Mug won, and then the real work started, Frontier weren't going to make it that easy.
A community goal was set up to deliver scrap to Hutton Orbital station in Alpha Centauri, doesn't sound so bad... except it was a 1hour 45minute real time journey to cross the 0.22 ly gulf between the star to the station. How on earth would we convince people to support the goal and help us see the rare appear in game?
Vingtetun, Mike Snoswell and myself Psykokow came together to work out how to make people support our winning rare, we decided bribery was the way, and also shameless plugging for players who made the journey. We created a physical mug to give away weekly in a random draw for players who delivered scrap, we ran a radio station with live broadcasts, we ran scheduled convoys with protection against pirates (The Code was enjoying taking us out). We made it a nightly event for the duration of the community goal right up to the last day.
I had the great honour of opening the community goal delivering the first lot of scrap, and causing a massive queue outside the station, it only had 3 landing pads, 2 small 1 medium.
Cmdr Winnard in his floppy banana crossed the first goal level making it a success, then the push remained to get that goal to the highest we could.
At the end of the goal we had created a community of crazy and fun people, we had a night shift in the US with Buck Naked leading the US contingent. It was a huge moment of collaborative fun and just when we thought that was the end of it.
The radio station did not shut down, no instead it became a weekly show Thursday nights 8pm http://twitch.tv/huttonorbitaltruckers (Still running today). We created a player ingame faction, we ran charity events, we cemented friendships in the real world and created so many events to let players truly play with players. We made the grind feel fun and the trucking way was formed.
The Hutton Truckers will forever be a group I am so very proud of having been a part of, and I the spectacular generosity and kindness of the trucking community is one of the greatest experiences I have had in Elite Dangerous, more so than any other game I've played.